Empathically Walking the Customer Journey

Every day our customers have things that matter to them; problems they need to solve, challenges they need to overcome, and change they want to be and see. Yesterday I wrote about some of the things I’d learnt about Design Thinking and Customer Change. Today’s course was about exploring how we understand our customers, how we understand the road that they are on, and how … Continue reading Empathically Walking the Customer Journey

Design Thinking: what we’re learning about our customers

Real World Group is passionate about is delivering good solutions that meet the real needs of our customers. In a busy, constantly changing IT space, how do we do that? Around 18 months ago, we were introduced to the concept of “Design Thinking”. Design Thinking works by changing the way you think about what you do. Instead of looking at the products and services you … Continue reading Design Thinking: what we’re learning about our customers

HyperConnect by Real World proudly sponsors JPPS Run4Fun

We’re excited that HyperConnect by Real World was able to be the major sponsor of John Purchase Public School’s Run4Fun last week. Being part of our community is important to us, and we’re delighted to have been able to partner with the JPPS P&C for this exciting event. View this post on Instagram HyperConnect by Real World was proud to be the major sponsor the JPPS … Continue reading HyperConnect by Real World proudly sponsors JPPS Run4Fun

Share The Dignity – Give Pads and Tampons in the April #Dignitydrive

On any given night in Australia, 1 in 200 people are homeless. 44% are female. 27% are children under the age of 18. 55% of females cite family violence are the number one reason people present to homeless services. Share The Dignity provides much needed care items to these women who are disadvantaged, at risk, or homeless and don’t have access to basic sanitary items … Continue reading Share The Dignity – Give Pads and Tampons in the April #Dignitydrive

Nostalgia + AR + Social Impact: Pokémon wins.

When you’re 2 weeks behind the times, you can actually see the themes emerging. What started as a humble hand-held game for Gameboy in 1996 has turned into a multimedia empire: it’s no secret that the smartphone app Pokémon Go has taken over. As of July 11th, the game boasted over 21 million active users. And it’s still growing. On the 6th of July, Niantic Labs … Continue reading Nostalgia + AR + Social Impact: Pokémon wins.